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LOULOU STUDIO BRANDSTORY

Founded in 2019 and designed in Paris by Creative Director Chloé Harrouche, Loulou Studio offers a wardrobe of covetable essentials steeped in authentic French simplicity.
With a classic take on modernity, the collection finds balance in contrast and precision: soft yet powerful, minimal but edgy, feminine with a masculine touch, Loulou Studio’s wardrobe highlights the ease and strength of the woman wearing it.
Made of natural fabrics carefully sourced in Europe or Mongolia and crafted in a collaborative effort with longstanding supplying partners and artisans, Loulou Studio’s clothing stands out for its organic feel and attention to detail, becoming a soft armour to take along in everyday life.