PLAN C BRANDSTORY

Plan C was founded in 2018 by the daughter of Marni’s founders, Carolina. Located in the heart of Milan, the brand offers individual and modern collections, matching masculine and feminine elements and playing with striking colors and bold prints.
Crafted from special materials with a charming tactile feel, Plan C’s long-lasting and meaningful garments are designed to become the uniforms of real, powerful and determined women. Edgy design, daring color sensibility, experimentation and uncompromising quality are the brand’s distinguishing elements.